Notabag was born from a practical necessity - traditional tote bags prove unwieldy on bicycles. This challenge sparked the concept that evolved into the innovative original tote bag-backpack hybrid.

Notabag seamlessly integrates aesthetics, functionality, and environmentally mindful design, using durable, top-notch materials. The brand has fostered partnerships with prestigious institutions like the Guggenheim and the Whitney in New York, as well as renowned companies such as Audi, Red Bull, Vitra, and Wikipedia. You can find Notabag in select, exclusive retailers like Merci in Paris, the MoMA Design Store in NYC and San Francisco, and Nordstrom stores throughout the USA.

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