Magis was founded in 1976 by Eugenio Perazza. Today Magis is an important international design laboratory that constantly puts itself to the test, seeking technological sophistication and employing a highly diversified workforce.

Magis in the past was one of the few companies that manufactured design objects in plastic. Today the number has increased considerably but still, Magis uses the most advanced moulding technologies and techniques available. It was the first company in the world to apply air moulding to aesthetical goods in the creation of the influential Air chair range by Jasper Morrison. Plastic will remain Magis' reference material, although it is now developing ranges in other materials including die-cast aluminium, aluminium metal sheet and wood.

Magis works with very well-known designers, but it has always been open to working with young designers, even at the outset of their careers. For example Jean-Marie Massaud and Jerszy Seymour both made their debut on the design scene thanks to the opportunities Magis gave them. Also new design chapters are being written with classic designers such as Robin Day, Eero Aarnio and Pierre Paulin.

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